A Injecting Creative Thinking into Healthcare: Bringing innovative practice to healthcare

The book sets out to inform a  broad range of professionals working in medicine and healthcare about  how creative thinking and design concepts can be used to innovate in  providing an enhanced patient experience. It outlines these concepts as a  primary means to identify, clarify and resolve some of the process  improvement and enhancement challenges in healthcare delivery. It  demonstrates by example how such challenges can be addressed, drawing on  case examples from healthcare and other industries, and from the  authors’ own experiences as innovators and educators. It emphasizes the  value of learning in action. For the reader who already has a leaning  towards novel approaches to addressing healthcare delivery challenges,  it provides guidance on harnessing team inputs and engaging with a  network of contributors. It is an ideal resource for all working in  medicine and healthcare, from managers, nurses, doctors, administrators,  executives, and allied health professionals to medical engineers,  medical physicists, medical scientists and medical product developers.

Features

• Provides a unique framework to conceptualise innovation in healthcare and medicine.
• Authored  by an award-winning medical scientist and an established business  school Professor who have proven track-records with innovation, in  education settings and as entrepreneurs.
• Presents  a clear interdisciplinary approach, complemented with practical case  studies set in the context of the challenges facing healthcare delivery  in the 21st century.