In the name of Allah the Merciful

Decision Sprint: The New Way to Innovate into the Unknown and Move from Strategy to Action

Atif Rafiq, 1264609590, 9781264609598, 978-1264609598

13 $

English | 2023 | EPUB, Converted PDF

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“Atif has been at the center of Internet and digital disruption for over  20 years, building on 15 years of experience in pure play tech  companies such as Amazon, where he led large scale, fast growing digital  businesses.”―CNBC

Fearlessly delve into the unknown with  breakthrough methods to put your company on the path to innovation,  creativity, and growth.

It’s no secret that steering a business  has become dramatically more complex and uncertain in our modern era.  Constant exploration of new territory by teams is the name of the game.  Yet most companies are stuck with yesterday’s approach to problem  solving. Problem solving needs to be reinvented to meet today’s  challenges. The future of business depends on it.

Having reached  the highest levels of the Fortune 500, digital disrupter Atif Rafiq has  written Decision Sprint to pull the curtain back on the hidden  management systems within your organization that impact how people  think, collaborate, and make decisions.

Talent is vital to any  company’s advancement, but it’s the collaboration and problem solving  systems that separate industry leaders from the rest. Systems designed  to embrace unknowns are the quickest, most enduring way to foster  growth, continuous innovation, and results. Learn how teams begin with  upstream work―the phase of a promising idea or initiative where the  unknowns predominate―to problem solve anything, thus unlocking  downstream actions from alignment to decision making to execution.

With  Rafiq’s guidance, you’ll overtake your competitors by moving upstream,  embracing workflows that convert unknowns to clear recommendations,  alignment, and action. In addition, you’ll receive direct advice from  the CEOs/presidents of H&R Block, Volvo, Peacock, Restaurant Brands,  Orange Theory Fitness, among others―and learn from in-depth case  studies such as Amazon’s disruption of publishing, the massive digital  transformation of McDonald’s, the secret of launch of Apple Pay, Volvo’s  push for sustainability, and more.

Don’t just be ready for the next frontier of business, be continuously ready for the unknowns with Decision Sprint.