Mobile App Development for Businesses: Create a Product Roadmap and Digitize Your Operations

Digitize your business operations both internally and externally  with a well-structured app design. Customers today turn to mobile when  searching for their future vendor. This book is your step-by-step guide  through the process of building mobile apps that will meet your  company's needs as well as the needs of your staff. See exactly how  applying certain basic principles work and make them serve your goals by  troubleshooting common mobile app design, usability, and promotion  issues.

You'll start by listing the advantages of what makes a  mobile app an ideal platform and resource for growing your market and  revenue. As many companies burn money on failed mobile app projects,  you'll review the best practices on how to outline your app ideas and  create a mobile product roadmap. You'll then explore the process of  starting mobile app development—from an initial idea to the final  product. You’ll look at the setbacks in development that can cost you a  successful outcome, and review proven practices and features that lead  to success no matter what industry you operate in. You’ll also  understand the dynamics of mobile app development, and the best ways to  ensure that your mobile app serves your company’s goal for further  growth.  

At the end, you’ll future proof your app and weigh the pros and cons of potentially outsourcing mobile development. Mobile App Development for Businesses puts theory into practical use for developing internal and external mobile apps. 

What You'll Learn

• Launch and position your app in the market
• Develop apps for internal and external audiences
• Collect and incorporate user feedback
• See why any great business today starts with a solid digital foundation

Who This Book Is For

Entrepreneurs,  business owners, directors, and executives wishing to grow their  businesses and expand their reach in the market. Previous technological  experience is helpful but not required.