The Sales Agility Code: Deploy Situational Fluency to Win More Sales

Develop the mental agility and razor-sharp decision making of today's most successful salespeople

The  world of sales has become less predictable and more competitive in  recent years. Buying decisions are more complex, differentiation between  suppliers is difficult to discern, and high-quality information is  readily available. The salespeople who excel are agile―choosing a path  based on the buying situations they face and continually re-assessing  those choices.

In The Sales Agility Code, leaders at  industry-leading sales training and development firm VantagePoint  Performance help you learn and replicate what the highest-performing  salespeople do to succeed in an unpredictable and ever-changing market.  This groundbreaking, research-driven guide teaches you how to:

Shift  to a buyer-focus perspective and assess customer situations from  multiple perspectives Make sense of buyers' situations by considering  and weighing all available data and your own insights Choose a sales  approach that aligns with the customer situation with your prioritized  sales objective Execute a variety of sales tactics that will move the  sales opportunity forward Make in-the-moment adjustments as the buyer's  situation evolves With The Sales Agility Code, you have everything you  need to understand the buyer, the buying situation, and the buyer's  needs so you can consciously choose the best approach for each stage in  each deal―which will invariably result in more sales.